News

Photography and the Rule of Thirds

The Rule of Thirds is one of the most traditional and well-known rules within photographic composition and something that has been taught to all aspiring photographers in schools, colleges and universities across the world. It is one of many techniques used in photography and its purpose is to help you create a well balanced and well composed shot. However, this rule doesn’t apply with every scenario so keep in mind that your creativity can flow however you like.

So, what is the Rule of Thirds? Well…

Start with breaking the image into a nine-section grid. The four points highlighted should involve your points of interest within the shot. Studies have shown that, when a person is looking at an image, their eyes naturally gravitate towards the outside of the image rather than the centre so try and make the most of your whole frame. The four lines on this grid provide a useful guide for positioning different elements in your photo, so you can photograph your subject in line with this.

The rule was originally introduced so beginners could learn how to compose an image that is off-centre. People often make the mistake of thinking the subject needs to be in the middle to grab your attention, which isn’t the case. Photographing subjects in extreme corners can have a massive impact on viewers compared to directly using the centre.

So now you have a better understanding of the Rule of Thirds you may notice that you naturally position photos like this, it’s kind of like second nature to you. Or maybe it’s a little harder for you to pick this technique up and you just need a little more practise.

When you’re about to photograph something, always ask yourself these two things:

  • What are the main points of interest in this shot?
  • And where should I intentionally place them?

Always remember that, although it’s a rule, the Rule of Thirds can be broken too. It’s no more than a set of guidelines so don’t compromise your composition by excluding important elements of your image just to adhere to the Rule of Thirds. So, experiment and try to photograph things off centre and you will start to see what works best for you. I suggest using it wherever possible as it really does work.

Happy Snapping!

BLOGS, NEWS & PR

  • Social Media Listening: How Agencies Use Insights to Shape SEO and Content Strategy

    Social Media Listening: How Agencies Use Insights to Shape SEO and Content Strategy

  • Content Refresh Strategies: How Agencies Boost SEO with Updated Content

    Content Refresh Strategies: How Agencies Boost SEO with Updated Content

  • Future-Proofing SEO: How Agencies Use AI Tools for Keyword Research and Analysis

    Future-Proofing SEO: How Agencies Use AI Tools for Keyword Research and Analysis

  • Increasing Customer Retention with Email Automation: How Agencies Keep Your Audience Engaged

    Increasing Customer Retention with Email Automation: How Agencies Keep Your Audience Engaged

VIEW OUR WHITEPAPERS

6 Steps: How to plan for your website re-design

Whether you’re updating your website for an SEO boost, or want to explore the benefits of a full rebrand, there’s a lot to consider before you begin. From budgets to business goals, discover the 6 key steps to successfully redesigning your website.

6 Steps How To Plan For Your Website Re-Design | Digital Whitepaper | Digital Marketing Agency

Understanding the best SEO practices

SEO is something that is crucial to the success of your business. SEO determines how easily people can find you based on your search engine rankings.

To build up your online presence, you should understand the best SEO practices so that you can achieve your goals.

Understanding The Best SEO Practices | Digital Whitepaper | Digital Marketing Agency

Mastering SEO in 2024: Trends and Strategies for Businesses

SEO in 2024 is not just about keywords and backlinks; it’s a sophisticated blend of technology, psychology, and marketing. With search engines continually refining their algorithms to deliver the most relevant and valuable content to users, businesses must adapt their strategies to these changes.

Mastering SEO in 2024: Trends and Strategies for Businesses | Digital Whitepaper | Digital Marketing Agency

The Ultimate Social Media Guide

With the ever-growing power of social media, we use the latest techniques, video, and animation software to craft eye-catching social media assets that make your brand pop. Our designers, wielding Adobe Creative tools, create distinctive animations and graphics to illuminate your brand story and highlight your products or services. Want a unique design? No problem – we also offer bespoke designs to match your brand aesthetic.

The Ultimate Social Media Guide | Digital Whitepaper | Digital Marketing Growth Agency

Inbound Digital Marketing Strategy For Growth, Lead Generation And ROI

GET IN TOUCH!

Got a new project in mind? Talk to our friendly digital strategists and let’s discuss the best ways to achieve your upcoming business goals. Whether you require creative support, are looking to design or develop a new website or even need assistance with posting daily across the various social media platforms – our dedicated team are here to become your outsourced marketing team!