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SEO 3 – Interacting With Search Engines

Knowing what your target audience and the average searcher are looking for when using SEO is extremely important. Knowing this information will mean you can connect with these people effectively and get them to return again.

As you may already know you must make your website user friendly as well as search engine friendly. If your audience is disappointed with what your website is showing them, this will also partner up with bad search engine performance. This is not what you want, so if you are able to keep your audience happy with your website then this creates a good experience for them which will more likely bring them back again, this is done with both search engine performance and your website providing the information that they are looking for.

Knowing what people are looking for is quite difficult. There are three kinds of searches a person can make, these fall under transactional queries, informational queries and navigational queries. A transaction query is when the person is looking to do something such as buy a product or watch a video.

An informational query is when the person is looking for information or to learn something such as a name of a restaurant. A navigational query is when the person is looking to go to a specific destination such as Twitter or Facebook homepages. When using SEO you have to make sure that when people enter a query into a search engine and end up on your website that they are getting what they wanted to fine.

As you may already know you must make your website user friendly as well as search engine friendly. If your audience is disappointed with what your website is showing them, this will also partner up with bad search engine performance. This is not what you want, so if you are able to keep your audience happy with your website then this creates a good experience for them which will more likely bring them back again, this is done with both search engine performance and your website providing the information that they are looking for.

Knowing what people are looking for is quite difficult. There are three kinds of searches a person can make, these fall under transactional queries, informational queries and navigational queries. A transaction query is when the person is looking to do something such as buy a product or watch a video.

An informational query is when the person is looking for information or to learn something such as a name of a restaurant. A navigational query is when the person is looking to go to a specific destination such as Twitter or Facebook homepages. When using SEO you have to make sure that when people enter a query into a search engine and end up on your website that they are getting what they wanted to fine.

BLOGS, NEWS & PR

  • Engaging Local Audiences: How Agencies Optimise Social Media for Local SEO

    Engaging Local Audiences: How Agencies Optimise Social Media for Local SEO

  • Leveraging User-Generated Content for SEO: How Agencies Improve Search Rankings

    Leveraging User-Generated Content for SEO: How Agencies Improve Search Rankings

  • Building Brand Authority: How Agencies Use SEO and Social Proof to Establish Credibility

    Building Brand Authority: How Agencies Use SEO and Social Proof to Establish Credibility

  • Social Media Listening: How Agencies Use Insights to Shape SEO and Content Strategy

    Social Media Listening: How Agencies Use Insights to Shape SEO and Content Strategy

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6 Steps: How to plan for your website re-design

Whether you’re updating your website for an SEO boost, or want to explore the benefits of a full rebrand, there’s a lot to consider before you begin. From budgets to business goals, discover the 6 key steps to successfully redesigning your website.

6 Steps How To Plan For Your Website Re-Design | Digital Whitepaper | Digital Marketing Agency

Understanding the best SEO practices

SEO is something that is crucial to the success of your business. SEO determines how easily people can find you based on your search engine rankings.

To build up your online presence, you should understand the best SEO practices so that you can achieve your goals.

Understanding The Best SEO Practices | Digital Whitepaper | Digital Marketing Agency

Mastering SEO in 2024: Trends and Strategies for Businesses

SEO in 2024 is not just about keywords and backlinks; it’s a sophisticated blend of technology, psychology, and marketing. With search engines continually refining their algorithms to deliver the most relevant and valuable content to users, businesses must adapt their strategies to these changes.

Mastering SEO in 2024: Trends and Strategies for Businesses | Digital Whitepaper | Digital Marketing Agency

The Ultimate Social Media Guide

With the ever-growing power of social media, we use the latest techniques, video, and animation software to craft eye-catching social media assets that make your brand pop. Our designers, wielding Adobe Creative tools, create distinctive animations and graphics to illuminate your brand story and highlight your products or services. Want a unique design? No problem – we also offer bespoke designs to match your brand aesthetic.

The Ultimate Social Media Guide | Digital Whitepaper | Digital Marketing Growth Agency

Inbound Digital Marketing Strategy For Growth, Lead Generation And ROI

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Got a new project in mind? Talk to our friendly digital strategists and let’s discuss the best ways to achieve your upcoming business goals. Whether you require creative support, are looking to design or develop a new website or even need assistance with posting daily across the various social media platforms – our dedicated team are here to become your outsourced marketing team!