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Kilsby Interiors

Kilsby Interiors is a leading interior design and fit-out company specialising in bespoke office refurbishments and creative workspace solutions. They came to 123 Internet Agency seeking to improve their online visibility and attract more targeted traffic to their website.

Challenges

Prior to working with 123 Internet, Kilsby Interiors had a functional website but struggled to gain visibility in search engine results. Their website wasn’t optimised for SEO, which meant they weren’t reaching their full potential in organic search traffic. The team at Kilsby Interiors was looking for a way to enhance their online presence and drive more qualified leads to their business.

The Approach

123 Internet Agency took a comprehensive approach to optimising Kilsby Interiors’ website for SEO. Here’s how we tackled the challenges:

Website Audit & Analysis

Our team began by conducting a full website audit to identify areas for improvement. We looked at key SEO factors such as page speed, mobile responsiveness, technical SEO issues, and content optimisation

Keyword Research & Strategy

We carried out extensive keyword research to understand which terms Kilsby Interiors should target to reach their ideal customers. This strategy was designed to focus on high-traffic, relevant keywords that aligned with their service offerings and target audience.

On-Page SEO Optimisation

Our SEO specialists optimised the website’s content, meta descriptions, image alt text, and headers. We also improved internal linking to ensure a better user experience and stronger SEO performance.

Content Strategy

We worked closely with Kilsby Interiors to create and optimise content that would engage their audience and increase rankings for relevant search queries. This included optimising service pages and creating new blog content to improve their site’s authority in the interior design space.

Local SEO

Since Kilsby Interiors focuses on a specific geographic area, we implemented local SEO tactics to help them appear in local searches, improving their visibility within their service area.

The Results

The SEO improvements delivered outstanding results for Kilsby Interiors. Key outcomes included:

  • Increased Organic Traffic: The website saw a significant increase in organic traffic within the first few months of the SEO campaign. More relevant visitors now land on the website, resulting in more business opportunities.
  • Improved Search Engine Rankings: Targeted keywords saw improved rankings, with many moving to the first page of Google for competitive search terms in the interior design sector.
  • Enhanced User Experience: The optimised website now offers a better user experience, with faster load times, mobile responsiveness, and clear calls-to-action, all contributing to higher conversion rates.

Conclusion

123 Internet Agency successfully helped Kilsby Interiors enhance their online presence through a tailored SEO strategy. By improving both technical aspects and content on their website, we were able to help them increase traffic, visibility, and ultimately, drive business growth. With ongoing SEO optimisation, Kilsby Interiors is now well-positioned to continue expanding its reach and attracting more clients.

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